The new collection of David Tlale boldy portrays the beauty and diversity of our continent.

David Tlale’s success is grounding in township streets, church, school and town fashion. It gave him the key to how people want to dress and more importantly why.

“I started playing dress up with my mother because I could put her in anything that I wanted. Along the journey she became my number one fan and when I started winning best student in my second and third year, she was very proud. I believe it doesn’t matter where you live, in a township or in a squatter camp or anything else, what matters is that when you step out you always look your best,” comments David. 

David studied fashion and technology after school at Vaal University, where he then went on to lecture at. It is important for him that he gets to show his hometown the pay off from that journey.

This led to him hosting a high end fashion showcase at the Civic Centre in Vosloorus. 

The importance of us hosting a high end showcase was to bring to light what we do on the local and international stage, and to give our community a glimpse of what is actually the real world of fashion,” says David.

“We are a brand that is very much conscious of where we come from and where South Africa is going, and the economics around that – simply put, thinking about how we can involve the community in what we are trying to do, and inspire them,” comments Art Director, Sir Abner Makgamatha.

David adds, “We need to ignite that dream and that vision for that child that does not know that the creative space can be a lucrative one, that it can be a business.”

We joined the maestro for the winelands launch of his Spring/Summer 21/22 showing in silk, lace and luxury fabric sequins at Boschendal Farm Estate. The concept for the new collection I’M M’I [GRAY]-TION centres around colourful, relaxed and layered pieces in luxury fabrics and prints.

With family, business, social and creative life as unpredictable as it is right now, David’s hope is that this Collection will encourage everyone to have a positive outlook, be inspired and know that “This too shall pass”.