We spend time with Mansa Mayne as he enjoys all things South African.
With 570 000+ Youtube followers waiting for his reaction videos, Mansa Mayne made his way to South Africa to enjoy the sights, tastes and sounds of our country.
He started out in the world of basketball and for a while, it looked like Mansa might make it a profession. His best career counsellor turned out to be his sibling who took one look at online influencing and saw a gap for her brother.
Around 2019, Mansa swore to his subscribers, who call themselves “Maniacs”, that he would travel to South Africa – and he was true to his word. The man’s bond with local fans was sealed the day Nasty C came to his attention. South African fans loved it and soon gave Mansa their own Sotho name, ‘Tshepo’, representing trust and hope.
Keeping our American friend looking sharp while he’s here has become the responsibility of Trey The Barber. Pristine grooming and constantly looking fresh are key when making viral social media content. Trey’s barber chair has hosted the A-list of the African Hip-Hop scene, and now Mr Maynes too.
When your customers pack half a million Youtube subscribers, marketing takes care of itself. In Mansa Mayne’s case, being mindful is about stepping into someone else’s world to share what moves them. As it turns out, curiosity has been pretty kind to this cat.